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Nykaa offers a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, luxury and wellness products for women and men. With half a million happy customers they do not just provide beauty products but is also known for advice, updates, expert tips and videos on how to look and feel gorgeous.
Nykaa is a leading online beauty and wellness destination founded by Falguni Nayar in 2012. It offers beauty and wellness products for men and women at incomparable prices.
With almost 400 brands and 35,000 products, Nykaa offers a comprehensive collection of skincare, makeup, fragrances, hair care, herbal, mom and baby, bath and body, luxury and wellness products.
Nykaa also offers a virtual makeover tool, free expert advice and articles on beauty trends and tutorials, beauty advice and assistance on the phone and celebrity looks.
Originating from the Sanskrit word “Nayaka” which means actress or someone who’s in the spotlight, Nykaa is all about celebrating the star and beauty in you.
Nykaa has also ventured into accessory lingerie and home pop-ups as well, to understand what the customer wants.
The company has also has two offline stores. One is inside Delhi’s T-3 Terminal and the other inside Infiniti Mall in Andheri, Mumbai. Called Nykaa Luxe, the shop currently keeps luxury brands like Estee Lauder, Dior, L’occitane, Diesel, Roberto Cavalli, YSL Clinique, and Nykaa’s in-house products.
Facts about Nykaa
1. The first order ever placed on Nykaa was on October 24, 2012, on the auspicious day of Vijayadasami.
2. The first two products sold on Nykaa were L’Oreal Paris Color Riche Intense Lipstick (Burning Rose) and Maybelline New York Express Finish Nail Color (Pearly Pink).
3. The top seller on Nykaa is Maybelline Colossal Kajal. 17,961 pieces have been sold till date.
4. 1,25,000 Kajals and 1,25,000 Lipsticks have been sold on Nykaa since its launch.
Beauty Book – Nykaa’s beauty blog
Beauty Book is a beauty blog by Nykaa that’s dedicated to anything and everything related to beauty. It features celeb looks, how-to’s, beauty hacks, product reviews, beauty bible, beauty buzz, beauty videos and beauty advice from experts.
Get beauty advice on Nykaa
Apart from giving beauty tips and hacks through its beauty blogs, Nykaa offers many other things too.
Watch Nykaa TV and take tutorials from top beauty VBloggers. You can also follow trending celebrity looks and get advice on who to recreate the same. Have a beauty question that you want answered? Connect with twenty five leading makeup, skin, hair, personal care and wellness experts on Nykaa. It also offers a virtual makeover tool to ‘try’ and share different makeup looks.
For customised beauty recommendations refer to Nykaa’s routine finder and if it luxury beauty that you love, then Nykaa’s Luxe letters are just what you need.
Brands available on Nykaa online shopping
Nykaa online shopping offers leading brands such as Ponds, Dove, Gillette, Johnson & Johnson, Axe, Park Avenue, Natrol, Nature's Bounty, Braun, Remington, Elchim, Avene ,Bioderma, Ducray, L.Oreal, Garnier, Maybelline, Colorbar, Lakme, Revlon, Nyx, Paul Mitchell, TIGI, H20+, Schwarzkopf, Thalgo, Bath & Body works, Victoria’s Secret, Playboy, Nautica, Esprit, Jaguar, Jovan, Sally Hansen, Khadi Natural, Himalaya Herbals , Fabindia, Vichy, Dermalogica, Sebamed, Tresemme and many more!
Nykaa online shopping is only the only authorized online seller of luxury fragrances in India. It offers brands like Davidoff, Calvin Klein, Giorgio Armani, DKNY, Yves Saint Laurent, and L’Occitane.
With more than four hundred brands and half a million happy customers, Nykaa has progressed by leaps and bounds in just 3 years to become India’s largest beauty destination.
Why shop online through Nykaa?
At Nykaa, the customers are sure to get products that are 100% authentic, reliable and genuine. All products are sourced directly from the brands or from authorised resellers.
Various measures like, continuous checks for product expiration and surprise checks at the warehouse to ensure all quality control measures are implemented, are undertaken by the company. The specially trained warehouse staff check all exterior packaging and expiration dates of beauty products on receipt of products as well as before shipping them to customers.
Only authorised courier services are used to deliver the orders. All payments are processed through secure and trusted gateways only. The 3D secure payment gateway is used for card payments and the PayU payment gateway is used for net banking.
Free home delivery is also offered for many brands.
The company also has an easy return policy. Products can be returned or exchanged within five days of its delivery.
Nykaa Rewards Program
Nykaa awards its loyal shoppers through its rewards program. The customers can earn points by signing up on Nykaa, shopping on Nykaa, writing reviews on Nykaa, asking and answering questions on Nykaa and by referring friends to Nykaa.
Nykaa’s refer a friend program
With Nykaa ‘Refer A Friend’ program, you can invite your friends to join Nykaa community and start earning Reward Points from Nykaa as they shop.
You earn 5000 Reward Points from Nykaa for every friend who registers and completes their first order at Nykaa.
Nykaa.com Femina Beauty Awards
For the past three year, Nykaa.com has collaborated with Fashion & Lifestyle Magazine, Femina to host the ‘Nykaa.com Femina Beauty Awards’. These awards were created to showcase and honour the best products and brands in the hair, makeup, fragrance, and skin categories in the Indian market.
Nykaa’s association with project ‘Nanhi Kali’
Nanhi Kali is a non-governmental organisation in India, which supports education for underprivileged girls in India. Currently, the project funds over 57,000 girl students.
On the occasion of International Women’s Day, Nykaa donated a certain percentage of their two-day revenue to the Nanhi Kali project.
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